Emmitt Smith Takes the Helm: Dallas Cowboys Welcome Back Their Greatest Star as Co-Owner in 2025!

Dallas, TX – The Dallas Cowboys have just made history, and the NFL world is buzzing. Emmitt Smith, the greatest running back in franchise history and the NFL’s all-time leading rusher, has officially returned to the Cowboys as a co-owner in 2025. This move not only reunites the team with one of its most legendary figures but also signals a new era of leadership and championship ambition in Dallas.

A Cowboys Legend Returns in a New Role

For over a decade, Emmitt Smith was the heart and soul of the Cowboys’ dynasty. From 1990 to 2002, he helped define an era of dominance, winning three Super Bowls (XXVII, XXVIII, XXX) and securing his place as one of the most unstoppable forces in football history.

Smith holds nearly every major rushing record, including:

✅ 18,355 career rushing yards – The most in NFL history.
✅ 164 career rushing touchdowns – Second only to Jerry Rice in total touchdowns.
✅ Four rushing titles, eight Pro Bowl selections, and an MVP Award (1993).

His ability to carry the Cowboys through critical moments—including his legendary performance in 1993 when he played through a separated shoulder to lead Dallas past the Giants—cemented him as one of the greatest players to ever wear the star.

Now, Smith is back, not as a player, but as an owner, ready to shape the Cowboys’ future from the front office.

Cowboys Owner Jerry Jones: “Emmitt’s Leadership Will Take Us to the Next Level”

Cowboys owner and general manager Jerry Jones, who drafted Smith in 1990 and built a dynasty with him, couldn’t hide his excitement about the return of his franchise icon:

“Emmitt Smith isn’t just a legend on the field—he’s a leader, a winner, and a true Cowboy. His knowledge of the game, his work ethic, and his passion for this team are unmatched. Having him join the ownership group is the best decision for the future of the Dallas Cowboys.”

Smith’s ownership stake won’t be just ceremonial. He is expected to play an active role in football operations, including mentoring young players, influencing roster decisions, and helping shape the team’s business strategy.

A Champion’s Mentality in the Front Office

Since retiring, Smith has built a successful career as an entrepreneur, real estate investor, and motivational speaker. His leadership skills and championship mindset will now be critical assets in the Cowboys’ pursuit of their next Super Bowl title.

Smith has already expressed his desire to help bring a winning culture back to Dallas, ensuring that the next generation of Cowboys players understands what it takes to be champions.

Emmitt Smith: “This Team Deserves to Win—And I’m Here to Make Sure It Happens”

In his first official statement as co-owner, Smith made it clear that his goal is to bring the Cowboys back to Super Bowl glory:

“Dallas has always been my home. The Cowboys have always been my family. This organization deserves to be at the top, and I’m here to make sure we do whatever it takes to get there. We’re going to build a team that can win now and for years to come.”

Smith’s return reignites hope for Cowboys fans, many of whom have been waiting nearly three decades for another Super Bowl victory.

What’s Next for the Cowboys Under Smith’s Leadership?

With Smith now part of the ownership group, major changes could be on the horizon. Sources close to the organization indicate that he will be heavily involved in scouting and player development, particularly focusing on rebuilding the Cowboys’ offensive line and running game.

The Cowboys’ 2025 NFL Draft strategy is also expected to reflect Smith’s vision. Insiders suggest that his influence will push the team to prioritize power running backs and elite offensive linemen, reinforcing the identity that made Dallas dominant in the 1990s.

Additionally, Smith’s business acumen will be key in expanding the Cowboys’ brand even further. The franchise is already the most valuable in the NFL, but Smith’s presence could unlock new opportunities in marketing, sponsorships, and global expansion.

Final Thoughts: A New Era Begins in Dallas

With Emmitt Smith now taking the helm as a co-owner, the Dallas Cowboys are entering a new era of leadership, tradition, and championship ambition. His presence in the front office is more than symbolic—it’s a game-changer.

The Cowboys aren’t just looking to compete anymore. They’re looking to dominate.

Dallas is ready. The fans are ready. And Emmitt Smith is ready to bring another Lombardi Trophy home. 🏆💙🤠